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Build or Buy? The Infrastructure Decision Facing Brokers

Sam Chaney, Commercial Director at M4Markets spoke with Andrew Saks about one of the most important strategic questions in brokerage today: whether a brokerage should build their own trading infrastructure or buy off-the-shelf technology.

The answer is rarely simple. Speed to market, cost, scalability, vendor control, and long-term flexibility all play a part. What looks efficient on day one can quickly become a constraint as a brokerage grows, especially if vendors begin raising costs, limiting integrations, or restricting the commercial direction of the business.

This interview examines how brokers are approaching infrastructure in 2026, why scalability matters from the outset, and how firms can avoid becoming dependent on technology they do not fully control.

 

Watch the full conversation below.

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